About Bob Bly

Bob Bly is a full-time freelance copywriter specializing in online, direct response, and b-to-b marketing. He earned more than $700,000 last year from his freelance writing, and became a self-made multi-millionaire while still in his 30s.

A copywriter for more than a quarter of a century, Bob has written promotions for over 100 clients including Phillips, Agora, KCI, 21st Century, Weiss Research, EBI Medical Systems, Sony, IBM, AT&T, Grumman, Crain Communications, McGraw-Hill, Intuit, and AlliedSignal.

Bob is the author of more than 70 books including The Complete Idiot’s Guide to Direct Marketing (Alpha), The Ultimate Unauthorized Star Trek Quiz Book (HarperCollins), The Copywriter’s Handbook (Henry Holt), The Science in Science Fiction (BenBella), and Ronald’s Dumb Computer (Banbury).

He has published more than 100 articles in such publications as Subscription Marketing, Direct, Business Marketing, Writer's Digest, and Amtrak Express.

Bob's writing awards include a Gold Echo from the Direct Marketing Association, an IMMY from the Information Industry Association, two Southstar Awards, an American Corporate Identity Award of Excellence, and the Standard of Excellence award from the Web Marketing Association. He also taught writing at New York University.

Bob has appeared as a guest on dozens of TV and radio shows including The Advertising Show, Bernard Meltzer, CNBC, and CBS Hard Copy. He has been featured in major media ranging from the LA Times and Nation’s Business to the New York Post and the National Enquirer.

What they say about Bob Bly

“Bob Bly is to direct marketing what Mozart is to music. --Steve Roberts, Edith Roman Associates

“America’s top copywriter.” --McGraw-Hill

"One of the best copywriters in the business." --Michael Meanwell, author, "The Wealthy Writer”

"Bob Bly is one of the most successful copywriters in the world. I've used his services and purchased a lot of his materials -- and always profited from both." --Bob Serling, President, Idea Quotient

“Considered one of the best copywriters in the country." --David E. Wright, President, International Speakers Network

"There's no better copywriter than Robert W. Bly, the man I call the 'King of Copy.' He can teach you more about the art and science of marketing than anyone I know." --Richard Dean Starr

"20 years ago, when Bob Bly starting teaching copywriting, the field was deeply shrouded in mystery. Now, thanks to Bob, learning copywriting, though still a tricky proposition, is much easier." --Ken McCarthy

"For over 25 years, Bob Bly has set the gold standard in results-oriented business-to-business writing." --Roger C. Parker, author, Looking Good in Print

“Perhaps the most famous copywriter of all." --Apryl Duncan

"When it comes to educating his fellow copywriters and marketers, Bob Bly is the master." --Dianna Huff

"Bly Rules!" — Murray Raphel, Raphel Marketing

"Mr. Copy." — Markus Allen, Publisher

"There is no greater authority on business-to-business direct response copywriting than Bob Bly. What impresses me most about Bob Bly is his knack for making things clear and simple." --Scott Miller

"Bob Bly is among the most accomplished self-employed copywriters in recent years." -- Steve Slaunwhite

"Bob Bly is probably the best business-to-business, high tech. industrial, direct marketing copywriter in the country." -- John Clausen

"Perhaps the most famous copywriter of them all." -- The Writer

"[A] freelance writing dynamo...." -- Writer's Digest

"One of the great copywriters in the direct marketing industry...." -- Ruth Stevens, author, The DMA Lead Generation Handbook

"...[a] copywriting giant..." --Freelance Writer's Report

"Bob Bly is a human machine who has been outputting high-grade direct marketing copy for decades. I've read a few of his numerous books and have learned much from this pro." -- Larry Chase, Web Digest For Marketers

"Renowned direct marketing practitioner and prolific author Bob Bly [is] nationally recognized for his control-beating copy. [He] knows how to write for results." --Kansas City Direct Marketing Association

"Bly is probably one of the world's most famous and experienced copywriters. He is also a noted authority on the creation of online copy and online trends." --The Compulsive Reader

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Sincerely,

Bob Bly

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